First published in 1980, Cohen’s book feels like it was just recently written. It lets you answer questions that go deeper than the surface and prove to your prospect that they need what you’re selling. Which is why every sales team can benefit from emotional intelligence training. But they also cover ways to live a better life. How many times have you searched online something that’s eating you instead of asking your peers? If you have the discipline to get out of bed, you win—you pass the test. Long created an Inc 5000 company with over $20,000,000 in revenue — in just 5 years. But as a salesperson, how many are you reading? It’s definitely one of those best sales books you can reference and pick up again and again. Deep Work is part inspiring stories, part actionable advice on how to build a proper attention-strengthening regime and become a master in your field. Click on the category you’re interested in, and you’ll be one critical step closer to better selling. Learn more about the book by clicking here. This book goes back to the fundamentals of selling. Sales Models and Fundamentals. And Peter Stark and Jane Flaherty know how to help you with negotiating. Matthew Dixon and Brent Adamson studied thousands of sales professionals across multiple industries and countries, and discovered that they tend to fall into 5 different categories. What if you can achieve instant influence? Yet, how many times have you or your team missed a target or lost an account and thought ‘it was just meant to be?’ In this book, psychologist Carol Dweck drills into the core of having a growth mindset, and how you can inspire yourself and your team to be better than they are today. Stephen R. Covey has created a guide on living a good, meaningful life, understanding and empathizing with everyone you meet, and setting real, actionable goals (and sales goals, for that matter). Share with us below in the comments. It should be about personal growth and building a better, more successful life for yourself. And they’re right. Cut Through the Obstacles and Lead a Killer Sales Team. Key Quotes (we couldn’t pick just one): “Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.”, “In the midst of chaos, there is also opportunity.”, “Engage people with what they expect; it is what they are able to discern and confirms their projections. The book reads like a tutorial with truth and integrity as the cornerstones of the profession. Stanley helps us see the importance of the ability to build long-lasting, mutually beneficial relationships. One that can help you make money faster. Brian Tracy has written a multitude of books over the course of his career. Why you should read this book: The metaphor of sales as a battlefield might be overused, but it’s an apt description of how we feel when the stakes are high and we know the competition is always around the corner. Does your team start a sales call waxing poetic about your product? Breaking down what ‘sales winners’ do, they introduce three levels of selling (Level 1: Connect, Level 2: Convince, Level 3: Collaborate), helping you and your team to become sales winners, too. The quickest read to sales success you’ll find. Why you should read this book: Sales can at times feel like a series of rejections. Bonus: If you want to read more books by Dr. Robert Cialdini, try Pre-Suasion: A Revolutionary Way to Influence and Persuade. John Livesay uses his experience from his award-winning sales career at Conde Nast to help businesses understand the value of storytelling. A respectful manner you could be any superhero, who would you take a pay cut to going. 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